Most of the website designers focus on the technical aspects of the website. The interface, the color, the logo, the code, and even the content of the website. But, it is the fusion of all these aspects that make a great website.
The only problem that Entrepreneurs face these days is creating a website but not knowing what to do with it.
To get the idea is the easy part, to stick with the idea is the hard part. You must invest all your time in working right from the start.
Before you step-into designing the website you need to start with a plan.
And for that, you need to do things in an organized manner.
To help you out,
Step 1: Identify your goal
What is the purpose of your product? If you’re able to figure this out before you start your business, this will be easy for you to move on with ease.
What exactly is the purpose of your website?
What do you want your visitors to do when they visit your website?
How will you monitor the results?
If you’re able to answer all these questions, it will easy for you to identify your end-goal and work on it smoothly.
Everyone in your team will be one the same page. You won’t be needing to repeat your goal and values to new members of your team. If the culture is well-established it will be easy for you to move forward towards the same goal.
Step 2: What is the Scope?
Does this mean what is your target market? If you’re serving a niche market, you need to be specific about what will be your scope.
Are there any limits attached to your scope? If so, how can you eliminate those limits?
A limited scope will reveal a limited result. You need to expand your scope of what is your vision. And what strategies you will apply to reach that vision.
You must expand your scope to get the rights results.
Step 3: The wireframe
Done with what you want? Now is the time to built wireframe of your website. My friend who owns a digital marketing company talks about brainstorming the wireframe with your team for two days. Why two days? That is because, in the first set, you’ll be able to point out some things. In the second set, with a fresh mind, you will be able to point out exactly what will work for your brand.
Step 4: Creation of sitemap
Most of the Entrepreneurs don’t realize the power of sitemap.
This is your way of saying to Google that we have these links and here are the details.
The more Google knows about the links that are on your website, easier it will be to manage them. And the way Google manage your links, it will be easy for them to rank your website better in the search engine result pages.
Step 5: The Launch
Now is the final phase. The launch party. You need to ensure that you are launching in the right region.
You cannot launch in the wrong region and expect that the right traffic will come to your website. Do extensive research before you hit the launch button.
Normally, before the launch, you need to pilot test the product. When the test product goes well in the target area it will go well in the real world.
If the test product goes right, there is a low percentage that your actual product will suffer any huge loss.
To conclude it all
All you need is to follow these steps, so before you launch the product, you’ll be able to analyze the product beforehand. You must follow these steps if you’re serious about creating a successful brand, you can use these tips to skyrocket your sales.
It is not just about making sales for the first time. It is about making the customer feel special and hold them to come for more. There is nothing wrong with one-time sales. But with these tips, you’ll able to grab hold attention of the user and increase sales faster.
Alex is fascinated with “understanding” people. It’s actually what drives everything he does. He believes in a thoughtful exploration of how you shape your thoughts, experience of the world.